Cancer Awareness

 

Pink Out

Pink Out

This October, high schools throughout Western Pennsylvania will celebrate 5 years of PINK OUT at their football games.* Over the last 5 years, hundreds of schools have participated by raising money and awareness for young women with breast cancer. The event is sponsored by the Young Women's Breast Cancer Awareness Foundation, a Pittsburgh based non-profit, whose mission is to educate and support young women with breast cancer.

The event was started in 2009 when Ellese Meyer, a cheerleader at Mount Lebanon High School, lost her mother to breast cancer at the age of 46.  As a way of paying tribute to her mother, Ellese approached Mt. Lebanon's Athletic Director, John Grogan about putting together an event during a Mt. Lebanon football game. John took it a step further and contacted all of the WPIAL high school football teams and encouraged them to participate and team up with the Young Women's Breast Cancer Awareness Foundation. The event was so successful that it has become a yearly event, and has grown to include other high school teams such as soccer, volleyball, and field hockey.

Everyone attending a PINK OUT at a high school football game is encouraged to wear pink. This is meant to help increase awareness, and show solidarity in the fight against breast cancer.  In addition to wearing pink, many schools are conducting fundraising activities throughout the month of October.

If you are interested in more information on this event,  or would like to interview Jennifer Kehm, Co-Founder of YWBCAF or  Ellese Meyer, please contact Meg Huwar at 412-848-8822 or mhuwar@huwarmarketing.com.

* The official date of the PINK OUT game is October 25, 2013,  however because many teams are not at their home field that day, they schedule their PINK OUT for a more convenient date.